Back Beat Co. is a 100% California born & raised lifestyle brand created by Isadora Alvarez.
Back Beat Co. takes cues from old school California surf ‘n’ skate culture and combines it with what's currently going on in the streets. While they may be obsessed with classics, they make sure their collections have a little bit of what’s on-trend in color and shape.
Their goal? To give you that effortless cool factor California girls are known for.